Bond University

During my time with Bond University, I developed and commenced the implementation of a three-year strategic and tactical marketing plan to enhance the recruitment efforts for the Faculty of Health Sciences & Medicine.

I established strategic sponsorship partnerships with industry, professional partners and other stakeholders to optimise brand awareness and student recruitment performance, including a successful sponsorship and event activation program with the 2011 Super Rugby Champions, the St George Reds.

I also completed successful SEO campaigns that lead to increased traffic and improved organic search results (first page of Google results) for all program disciplines.  During my tenure, attendance to all industry events was increased by 80%.

Sponsors and Event Activation | Irene Watt | Marketing & Communications | Brisbane | Australia

Sponsors and Event Activation

Bond University Social Media | Irene Watt | Marketing & Communications | Brisbane | Australia

Bond University Social Media

Biomedical Science Results | Irene Watt | Marketing & Communications | Brisbane | Australia

Biomedical Science SEO

Exercise Science SEO results | Irene Watt | Marketing & Communications | Brisbane | Australia

Exercise Science SEO

Forensic Science SEO results | Irene Watt | Marketing & Communications | Brisbane | Australia

Forensic Science SEO

Health Science SEO results | Irene Watt | Marketing & Communications | Brisbane | Australia

Health Science SEO

Medicine SEO results | Irene Watt | Marketing & Communications | Brisbane | Australia

Medicine SEO

Physiotherapy SEO results | Irene Watt | Marketing & Communications | Brisbane | Australia

Physiotherapy SEO

Sports Management SEO results | Irene Watt | Marketing & Communications | Brisbane | Australia

Sports Management SEO

Sport Science SEO results | Irene Watt | Marketing & Communications | Brisbane | Australia

Sport Science SEO