Helping businesses of all sizes develop their business and marketing strategies to ensure success and alignment with key business goals.
Helping businesses develop robust revenue streams to be better positioned for growth and lasting impact.
Helping businesses develop their digital roadmap and infrastructure like websites, CRM, and other integrations with internals systems.
Helping businesses to develop Standard Operating Procedures (SOPs) to ensure consistency in processes and to improve service and quality.
Helping businesses develop how they interact with their customers to deliver a positive, meaningful experience across those interactions.
Helping businesses of all sizes develop their business and marketing strategies to ensure success and alignment with key business goals.
Helping businesses develop robust revenue streams to be better positioned for growth and lasting impact.
Helping businesses develop their digital roadmap and infrastructure like websites, CRM, and other integrations with internals systems.
Helping businesses to develop Standard Operating Procedures (SOPs) to ensure consistency in processes and to improve service and quality.
Helping businesses develop how they interact with their customers to deliver a positive, meaningful experience across those interactions.
I am not a person that beats around the bush. Simply put, I will be open and honest about what needs to be done to achieve results for your business and what we need to do to get there.
I always identify the achievable quick wins to get business pumping while we work together on the larger projects.
I provide regular updates and you will always know the status of projects and expected outcomes.
I pride myself on ensuring your business goals are met and work with you to ensure this is achieved.
Don’t just take my word for it, have a read about what others have to say about working with me.
“Irene is a rare Marketing executive who deeply understands and manages the critical linkages between marketing strategy and corporate objectives. From effective organisational positioning through issues management to delivery of sales results, Irene leads the way in understanding stakeholder requirements and delivery in an open and consultative manner.
Irene was a key part of the Infocus leadership team and actively contributed at functional (Marketing business unit) as well as group leadership team level to successfully develop and implement strategy. I would have no hesitation working with Irene again.”
“I worked with Irene over a twelve-month period at Careers Australia.
During that time, I saw her not only excel at the core elements of her job but also take on other projects that extended well beyond the scope of her role. She has a natural talent for marketing strategy and implementation and has the knack to make any project successful.
Irene demonstrates a high level of skill leading growth initiatives for any company she works with. I would highly recommend her and would hire her again!”
“My experience working with Irene has spanned over 4 years and across multiple rebranding and design projects.
I have always found her to be very strategic and results orientated. Irene has the ability to get inside her client’s brand, really understand it and the direction it needs to move in.
This thorough understanding of her client’s needs results in a precise and articulate brief, which in turn, enables us to deliver great results with projects arriving on time, and on budget.”