What your business needs to update for AI
Start with where work needs improving, what customers need and how to choose a first step. Identify a problem worth addressing and set criteria for a small test.
Help your audience decide what to do next.
Marketing keeps changing. AI has brought another set of questions, opportunities and decisions to an already busy job.
I draw on over 25 years’ global experience across brand, media and PR, marketing, design, social media, PPC and SEO, and now AI, to help audiences work out what to do next.
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A business view of change
My consulting, senior leadership and board experience shape how I approach change. I focus on the decisions behind the tools: what deserves attention, how to assess the options and what a business needs to do next.
Topics we can build your session around
Being found in Google and AI search
Examine website focus, evidence, buyer questions and measurement.
Connecting brand, marketing and technology
Assess the connections, identify gaps and prepare a brief that gives a team direction.
Choose a format that fits the audience
Talks
A focused presentation shaped around your audience’s questions.
Panels and conversations
A discussion of change, AI adoption and business decisions.
Facilitated workshops
A structured session to work through agreed questions and priorities.
Tell me about your event
Who’s attending, what are they dealing with and what should they take away? Include the date, location, format, session length and indicative budget.
We’ll discuss fit, availability, scope and fees before confirming a booking.
Enquire about speaking ↗